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How to Prepare an Effective Sales Promotion Strategy

How to Prepare an Effective Sales Promotion Strategy

Duration: 10 hours

Audience Analysis:

This program is suitable for sales professionals, marketing managers, business owners, and anyone involved in planning and executing sales promotion activities.

Overview

A well-planned sales promotion strategy can significantly impact a company’s sales performance and revenue generation. This program is designed to equip participants with the knowledge, skills, and tools needed to develop and execute effective sales promotion strategies. Whether you’re a sales manager, marketing professional, or business owner, mastering sales promotion techniques is crucial for driving customer engagement, increasing brand awareness, and boosting sales.

Key Deliverables

By the end of this module, you will be able to:

  • Explain the concept of promotion and identify the promotional tools.
  • Identify the different types of Sales Promotions and their benefits.
  • Explain how a sales promotion campaign is developed and implemented.
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